PICKERS ORIGINAL VODKA DONATES $10,000 TO MUSIC HEALTH ALLIANCE IN HONOR OF HEAL THE MUSIC DAY

Distillery Makes Additional Donation Pledge for 2021

Nashville, TN — (October 16, 2020) — Pennington Distilling Company, an award-winning spirits distillery, has made a $10,000 donation to Music Health Alliance (MHA) in support of the non-profit’s Heal The Music Day and its work to provide free healthcare advocacy and support to those within the music industry. In addition, Pennington has pledged for 2021 that $1 of every bottle of Pickers Original Vodka sold in all their accounts that support live music will be donated to MHA next year. For every $1 donation, Music Health Alliance is able to provide $30 in life-saving healthcare resources to Heal the Music. In the non-profit’s first seven years over 11,000 members of the music community have been assisted with over $50 million in healthcare savings and support.  Pickers Vodka is sold in over 15 states as well as the Destin/Flora-Bama areas.

“We are grateful for this generous gift from Pennington Distilling Co. that will immediately provide healthcare access to the music industry during this critical time,” said Tatum Allsep, Music Health Alliance Founder & CEO.  “The Pennington’s and I both have grandparents who were physicians that cared for and served those most vulnerable, so this gift is especially meaningful.   I hope this is the beginning of a long relationship to carry on our shared family tradition of service.”

Jeff and Jenny Pennington, co-founders of Pickers Vodka, state “We are thankful to be able to support Music Health Alliance and the amazing work that they do for the musicians across the U.S.  From Nashville to Flora-Bama, we look forward to helping them in their mission for more years to come.”

ABOUT MUSIC HEALTH ALLIANCE
Based in Nashville, Music Health Alliance has provided free healthcare advocacy and support to more than 11,000 music industry members across the U.S. and saved the music community more than $50,000,000 nationwide by providing advocacy and access to lifesaving transplants, medicine, mental health resources, end of life care and many other necessary services. Entirely funded through grants and individual and corporate donations, financial support from the music community is critical to continue Music Health Alliance’s (MHA) advocacy and free services. For every $1 donation, MHA is able to provide $30 in life-saving healthcare resources to Heal the Music.

In response to the pandemic, Music Health Alliance’s COVID-19 Relief Plan was created to provide direct support for the immediate needs of music industry professionals and their families during this public health crisis through relief grants, simplified solutions and a comprehensive database of resources. MHA fights so those in our industry never have to feel alone in a health crisis and removes obstacles so patients can receive lifesaving care. Its services are free to any person who has worked in the music industry for three or more years or who has credited contributions to 4 commercially released recordings or videos. Spouses, partners, and children of qualifying individuals may also receive access to the non-profit’s services from birth to end of life.  For more information please visit www.musichealthalliance.com.

ABOUT PICKERS ORIGINAL VODKA
Pickers Original Vodka is Tennessee’s first craft vodka made in a state-of-the-art column still. This results in a product with a superior level of purity and smoothness. Pickers Original Vodka is Gluten-free and made with non-GMO corn.

Pickers Vodka is crafted and distilled by Pennington Distilling Company in Nashville, TN The company was founded by husband and wife team, Jeff and Jenny Pennington and their distillery is located in the heart of their hometown.  The Pennington’s have personally crafted the award-winning vodka and its family of products.

Products Include: Pickers Original Vodka with additional fruit-infused flavors that include Blueberry, Blood Orange, and Pineapple; Pickers Unplugged Vodka Soda in assorted low calorie, zero carbohydrate, and gluten-free flavors; Pickers Crafted Cocktails in assorted flavors.

For more information, please visit www.pickersvodka.com

Pickers Vodka with Natural Flavors. Original: 40% Alc/Vol (80 Proof) Flavors: 35% Alc/Vol (70 Proof) Canned Crafted Cocktails 6% Alc/Vol (12 Proof) Unplugged Pickers Vodka with Sparkling Water with a hint of Natural Flavoring. 5% Alc/Vol (10 Proof)

Pickers Vodka is a registered trademark. ©2020 Pennington Distilling Company. Pennington Distilling Co., Nashville, Tennessee. PenningtonDistillingCo.com

Please Enjoy & Drink Responsibly * 21 + ONLY

ABOUT PENNINGTON DISTILLING COMPANY
Pennington Distilling Company was founded in 2011 in Nashville, TN by husband and wife team, Jeff and Jenny Pennington.  Located in the heart of their hometown, the Pennington’s have personally crafted the finest in Tennessee Whiskey, vodka and sipping cream.

From hand selecting local famers, gathering the best non-GMO grains, committing to remain “grain to glass“, to aging whiskey in new oak barrels, combined with their unique and flavorful spirit recipes, the Pennington brands are not only fan loved but also award winning. The brands have garnered over 40 awards to date in competitions such as the San Francisco World Spirits Competition, the International Wine and Spirits Competition, SIP Awards, Beverage Tasting Institute/Tastings.com, and The American Distilling Institute.

For almost ten years, Pennington Distilling Company has worked diligently to bring the finest alcoholic beverages to the ever-changing and highly competitive spirits industry. The Pennington Distilling Company family of brands includes: three proprietary mash bills that create our Davidson Reserve family of whiskies: Davidson Reserve Tennessee Straight Rye Whiskey, Davidson Reserve Four-Grain Tennessee Straight Bourbon Whiskey, Davidson Reserve Tennessee Straight Bourbon Whiskey, Davidson Reserve Genesis Tennessee Straight Bourbon Whiskey, and Davidson Reserve Tennessee Straight Sour Mash Whiskey; Pickers Original Vodka plus the Original with additional fruit-infused flavors such as Blueberry, Blood Orange, and Pineapple; Pickers Unplugged Vodka Soda in assorted low calorie, zero carbohydrate, and gluten-free flavors; Pickers Crafted Cocktails in assorted flavors; Whisper Creek Tennessee Sipping Cream, (Cream Liqueur made with Tennessee Whiskey) available in Whisper Creek Original, Mocha, Peanut Butter Chocolate and Pumpkin Spice Flavors; and Walton’s Finest Vodka which is named after Jenny’s father, Walton, and made with 100% Tennessee red winter wheat.

Recent highlights for the company include placing Gold for Pickers Vodka, Double Gold and Best in Class for Davidson Reserve and Double Gold for Walton’s Finest Vodka in the San Francisco World Spirits Competition as well as being featured in the best-selling book Big Whiskey: Kentucky Bourbon, Tennessee Whiskey, the Rebirth of Rye, and the Distilleries of America’s Premier Spirits Region by Carlo DeVito (2018).

The Pennington Distilling Company has grown to over 21 full-time employees and their family of brands are sold in 15 states.  They are currently in over 1400 stores, bars and restaurants.  The distillery gift shop is located at 900 44th Avenue North, Nashville, TN 37209.

Pennington Distilling Company has been featured in Bourbon Review, Southern Living, The Tennessean, Nashville Scene, Nashville Business Journal, Nashville Lifestyles, Native, Williamson Herald, Nashville Public Radio, Nashville Restaurant Radio, Southern Exposure, Taste of Dram, Marketplace, The Whiskey Wash, Whiskey Nose, Beverage Industry, Bourbon 615 and Packaging World.

For more information about the company, a full list of awards as well as where to buy their products, please visit www.penningtondistillingco.com, www.davidsonreserve.com, www.pickersvodka.comwww.tennesseesippingcream.com and www.waltonsvodka.com.

Whisper Creek Tennessee Sipping Cream, Pickers Vodka, Davidson Reserve Whiskey and Walton’s Finest Vodka are registered trademarks. ©2020 Pennington Distilling Company. Pennington Distilling Co., Nashville, Tennessee. PenningtonDistillingCo.com. October 2020.

Please Enjoy & Drink Responsibly * 21 + ONLY

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Media Contacts:
Kim Dettwiller, Pennington Distillery Co.,
615-330-5656, pr@penningtondistillingco.com

Jenny Pennington, Pennington Distillery Co.,
615-569-1968,  Jenny@speakeasymarketing.com

Cindy Hunt, Monarch Publicity for MHA, Cindy.Hunt@MonarchPublicity.com

Joseph Conner, Essential Broadcast Media for MHA, joseph@ebmediapr.com

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